One of the most important tasks you have as a content creator is to make sure the search engines understand what your content is about. There are plenty of plugins on the market that are designed to help you craft your content. SEOPressor is one of the more popular of these.
SEOPressor is a product that works exactly as advertised. But it’s just not my cup of tea. As a matter of fact, I believe that new webmasters should steer clear of SEOPressor.
02:04 – I explain the adjustment to the I Help Salons podcast. I’m able to narrow the focus of I Help Salons even more based on the appearance on the podcast scene of the Salon Business Podcast.
06:59 – It’s time to introduce a new recurring segment called mail call. In this segment I plan to bring to you new and interesting information that is floating around in the internet marketing world and lands in my email inbox. I also give a few words of caution about the pitfalls of being a webmaster and the emails that will come from it.
15:27 – The first step in creating content is to create quality content that answers questions your audience have. After that, then it’s time to optimize it for the search engines. The best content in the world is useless if no one sees it and no one will if the search engines don’t understand it. On Page Search Engine Optimization is the process of making sure the search engines understand what your content is about.
20:44 – SEOPressor is one of the tools that’s on the market to help you properly format your content so the search engines understand it. I have used SEOPressor and although it works, it’s not compatible with my personal workflow. I don’t like it. While it may be fine for most people, I’m sure there are others like myself who would be better off using another on page SEO tool.
30:52 – Show closing
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