Local Search – Citations and Reviews for Stylists

local website seo

citations and reviewsCitations and reviews are two of the most important factors stylists need to consider when trying to rank locally. In this episode we discuss specific steps to take advantage of citations and review sites.


Timeline:
12:49 – Finding primary sites for citations using GetListed.org
21:29 – Finding competitors citations using Whitespark.ca
27:24 – Listing categories and industry relevant citations
33:17 – How to generate reviews
42:07 – How to deal with negative reviews

Links Mentioned In This Episode
http://moz.com/blog/local-search-ranking-factors-2013
http://blog.hubspot.com/blog/tabid/6307/bid/33741/12-Places-Businesses-Should-Be-Collecting-Online-Reviews.aspx
https://moz.com/local
Whitespark.ca/local-citation-finder/
http://fiverr.com/xoziggieox/give-you-a-detailed-report-of-what-local-citations-your-competitors-are-using

Multimedia Used In This Episode
http://www.youtube.com/watch?v=KtqVXo_80VA
http://www.youtube.com/watch?v=nIO6kmiCkA0
http://www.youtube.com/watch?v=ioALzM98jaQ
http://www.youtube.com/watch?v=WxhjtMi3MKM

Other Places:

Build a Salon Clientele